Homepage Tips For Web Design

Your home is the most important page on your website. This statement can be true or false. But one thing that is true is that you home page is probably the most viewed webpage on your site. It can either grab your visitor’s attention or scare them away. Also note if your homepage is great and your other pages have problems, then you site will still fail. Your homepage should be your doorway to your content. It is good to put some extra time and attention to the front page, but remember that your other pages need their own attention.

Home isn’t the Most Important

Website designers put more time into the homepage than any other webpage on the site. And why shouldn’t they? This is the most unique page of a website and also your most popular. The homepage should summarize all your content and information and that lead your visitors to your other pages. It is as important for a visitor to know what your website is about as soon as they view it. You have about 3 seconds to capture your audience.

Content is just as Important

Giving visitors the impression of what your site is about is a good start. The second phase is giving them a reason to stay. What can your website offer them? Content, information services, products or entertainment. You only have a couple of seconds to answer these questions. Visitors will stay longer and come back regularly if you have something to offer. Quality content is the key. The better content you have the more traffic you will receive. Remember Google rewards quality content.

Homepage Tips – Simple, Easy and Clean Design

Having a simple and clean web design can slow them down. Have your navigation either at the top or at the left side. These are the most common places in web development and surfers have gotten use to having them there. Have common font through your whole site and a font size that is big enough to read. Watch the colors you have for your background and text color. These small easy fixes could slow down your web surfers to stay and see what you have to offer. If some of these simple tips are not addressed, you could be losing potential customers.

Try to Keep things Updated

Ok, you have traffic coming in and they are staying, Congratulations! Now some of your visitors are coming back to see what else you got. It is important to have up to date content. Try to add more and more content and information. Keeping your homepage your aggregation point, but give them something new. If you have an ecommerce website, give them banners, special deals or product pictures. If you have news, keep them posted on what is going on recently. People are only looking for things that are relative to today’s society.

These Homepage Tips are just a Start

Doing some of these techniques for your pages could change the way your visitors react. The goal of your website is to have people visit and use what resources you have. As a designer, try to keep your mind in the state of a first timer web surfer finding your site. It is hard to do, but finding this could change the whole look of your website. Try to think were the user looks first, second and so on. Just keep it simple, clean and unique.

5 Usability Principles of Your Web Design

The major focus of every website developer is to build an effective, attractive, comprehensible and artistic design. At times, it becomes difficult to balance it but the entire aim for having a website is to serve the customers on priority basis before focusing on other things like SEO. The web developers focus on the bounce rate which tells that the chance of user returning when he visits the site from a search engine or other off-site link, and will he return or not. Mostly users don’t navigate and don’t return. To avoid this happening to your business site, you need to carry out the following design aspects to improve the look, user-friendliness and conversion rates and decrease the bounce rates.

1. First impression
Through your web design, you represent your business and display your brands. Customers usually look for company reliability and stability, professional and credible design, welcoming and friendly approach and the main business concept revolving the layout. With effective designing, you can make your business first impression count on your target audience. Make effective use of the layout, typography, font size and colour schemes.

2. Designing tips
Basic designing elements are layout, typography, colour scheme, animation, flash and multimedia. Layout represents page organization in orderly grid fashion for easy navigation; also making use of negative spacing. Typography enables the design to become legible to the audience. Go for audience convenience and choose sans-serif font. Carefully select your font type, colour and size. Choose colours supporting the business theme and complimenting the template and marketing materials. Make use of animation and flash with care, if wrongly or over-used it can become reason for audience distraction and annoyance.

3. Maintain consistency
Keep the designing elements consistent on every page which includes the colour scheme, font styles and sizes, graphics, layout structure and navigation link placement. Keep the navigation links, header and logo consistent throughout the site whether you chance the layout structure.

4. Use images
Convey your business themes by using suitable, high-quality and customized images. This is a good way to convey business concept to the audience, making a strong connection with images and business theme at subconscious level. Use images wisely and sparingly in your web design without relying on them heavily.

5. Page navigation
Use easy-to-use navigation for user-friendly approach. Help the visitors find what they are looking for without wasting their time. Keep the navigation structure simple and intuitive. Use both header and footer for navigation tools, placing search box in every page.

The Important Elements of Web Design

Investing in a domain name and website can be challenging because of the competition. Many businesses are on the internet, each competing for the top results on search engines. This is why they update their sites more often and promote it to different people. The design, on the other hand, is another factor you should consider. Many people are not tech savvy so a neat design can make your visitors stay on your website for a few minutes. A great presentation is what makes them buy your products so be sure to display them properly.

Visit versus Bounce

A “visit” is when visitors stay on your website for more than thirty seconds, while a “bounce”is when visitors leave the website immediately after clicking. Search engines rank websites depending on visits, not the number of clicks. Grab the interest of your visitors so they will stay longer. People browse through websites for five seconds to see if it has what they are looking for. The design plays an important role because it allows visitors to navigate through your site. Visitors might leave if they cannot understand a complicated design.

Design

Think of original ideas that can leave good impressions to your visitors. This makes them want to visit your site more often. People like to see and experience new things because plain, typical websites bore them. Offer something distinctive through interactive designs, such as drop-down buttons, catchy images, and moving text. A unique design stands out so find a good web development company that can give ideas to improve your website. They also allow you to give ideas so the website fits your preferences.

User-Friendly

Remember that your website is for all types of visitors, from children to adults. Make sure that everything is user-friendly so everyone can navigate through its content easily. They should not encounter problems when looking for specific information. Do not go overboard when trying to create a design because having too many elements is confusing. Provide a tour on your website if you think it will be complicated for your visitors. Never assume that all your visitors are knowledgeable of new elements.

Visuals

Visitors do not have the patience to browse through a block of text. It bores them so they leave the website and look for one with good visuals. They would prefer watching a video than reading your item descriptions. Include images, audio, and videos to provide them with entertainment. A photo section of all your company events, products, and promos is a good example.

Help Support

Many people visit websites because they want something. Make sure that the website shows what you can provide. The homepage should give them an idea of what your website offers. Ask your web developers if they can add additional functions, such as online chats and mini games.

A website is important in all businesses because it allows them to reach a bigger market. Think of the design because it draws people’s attention.